Pharma Market Access Europe

What we do

WE ARE PHARMA INDUSTRY CONSULTANTS WHO LEAD WITH VISION AND DELIVER IN THE FIELD.

OUR VALUES

AT “DRUGS2MARKET”, WE ARE EXPERT CONSULTANTS DRIVEN BY A SHARED PASSION FOR SUCCESS.

OUR MARKETS IN FOCUS

WE ARE ALL PARTICULARLY MEANT AND DEDICATED TO SUPPORT INDIAN, CHINESE, JAPANESE & SOUTH KOREAN GROUPS TO NAVIGATE THE EUROPEAN COMPLEXITY.

Our Services

PRODUCT LAUNCH OPTIMISATION

Launching a new drug is a complex process that involves a significant number of departments. It requires coordinating a very large number of tasks in a precise order. Anticipating, coordinating, and synchronising these respective contributions are essential to avoid delays in market launch and ensure a return on investment (ROI).

MARKETING STRATEGY

PRODUCT LAUNCH OPTIMISATION

STRATEGIC ALLIANCES

BUSINESS PLAN & VALUATION

PRICING & MARKET ACCESS OR COMMERCIAL PRICE STRATEGY

MARKETING AND SALES FORCE EFFECTIVENESS

Our methodology

BE FOCUSED AND DELIVER

Our focus is to identify the highest-impact levers aligned with the Board’s strategic priorities to accelerate « time-to-market » and deliver measurable, business-critical results. Pick and choose the services your organisation needs.

01 - TAILOR MADE, CUSTOMISED, AND AGILE APPROACH

We adapt our methods to your unique context, challenges, and strategic priorities, ensuring relevance and impact at every step:

Agile methods tailored to your unique environment
Aligned to your strategy, challenges, and operational context
Designed to deliver real-commercial impact

02 - Driven by data. Grounded in Insights.

We do:

In-depth desk-based market analysis of your data and reports
Operational market analysis in the field

Analysis of end customers: physicians, pharmacists, and patients
Regulatory analysis
Analysis of pricing and reimbursement bodies

Identification of key success factors and challenges
Alignment on strategic goals and forecasting

03 - Diagnostics

You get:

Customed diagnostics based on industry benchmarks
Customised diagnostics based on industry benchmarks
Clear brand positioning and a strong brand image
A solid foundation for strategic planning Robust forecasting
Clear, actionable insights for regulatory and marketing strategies

04 - From Strategy to Execution

We do:

Advice for regulatory filing or pricing
List the effective sales and multichannel tools
Develop promotional assets
Develop medical training programmes
Train the sales force

05 - Always Adapting, Always Moving Forward

Agile monitoring of program progress
Adaptive response to hurdles and changes
Continual refinement to meet targets

06 - Empowering Teams Through Skill Transfer

Hands-on coaching and knowledge transfer are part of every engagement

Pure Professional and 100% all round support /driver / strategic insight for the business. Strong leadership, taking projects in hands to improve the overall business. Always looking for ways to further boost sales and patient support. You are one of Europe’s driving forces.

The knowledge and hands on experience is second to none. Knowledge sharing, understanding the specific market needs, finding innovative solutions in a manner that all stakeholders can appreciate and align with.

I have enjoyed working together, great team player, always engaged and responsive. Your ability to push for solutions in a respectful and collaborative manner makes working with you and the team you lead a genuine pleasure. I’m also very impressed with the way you push the team and extended team to go beyond and take risks. Thanks for the collaboration and hard work

Strong understanding of the markets, great strides in developing new process, roles & responsibilities. Readily available to problem solving which is especially important during start up phase. Developed and maintained strong relationships across the organization.

Invaluable and experience partner, known for balanced and decisive decision making. Consistently played a pivotal role in achieving our goals, notable in the successful launches. Expertise and dedication have been instrumental, thanks for this. We now have effective tender process in place. Contribution deeply appreciated.

I was able to appreciate the expertise in marketing, both for OTC products and prescription drugs. Good relationships with the medical community and specialists help to clearly define product positioning. Experience with major companies allows for delivering added value to many pharmaceutical firms.

New ideas and open mind to the biologics business, including full patient support program and concept to engage and drive business with Key customers. Thank you for always taking the extra mile, highly appreciated! Performance in xx is the best in the biosimilar group.

Positively contributing to helping us achieving achieve our goals in EuCan Marketing and building a strong and resilient Primary Care Business that contribute to make a difference.